Keyword research is just one of many factors which determines the outcome of your effort to a successful online business. Though it’s just one, it is quite a significant one.
Screw up your keyword research and you will almost guarantee your own failure of getting anything you hoped for from your website with regard to visibility in search engines, targeted traffic and hence your online business. Read more…
Remember Chris Anderson? While his previous book which hit the top selling best sellers was ‘The Long Tail’, his latest book is now about ‘FREE’.
In ‘Long Tail
’ he described the strategy of niche market applied in business such as by amazon.com and netflix where they sell a large number of unique items with each having small quantities of inventory.
To date, the long tail has become a term that is widely used in the online world particularly in online business, social networks, viral marketing and some other related areas. Read more…
Google recently announced a new keyword tool which will look specifically at your website and provide new keywords ideas relevant to your site based on searches on Google. These searched keywords are listed with their number of searches which are taken from the last 12 months from Google. Read more…
Categories: Keyword Research, Search Engine, Search Engine Optimization Tags: Adwords, google, Keyword Research, keyword tool, PPC, research, Search Engine, Search Engine Optimization, SEO
Google has just officially launched a new tool called Google Insights For Search. This tool is much like the previous successful Google Trends but has more features & functionalities. As Google had stated that they’re launching a new product designed with the advertiser in mind, it is apparently their intention to help advertisers and marketers to understand search behavior. Read more…
Google has just made a change to its Keyword Research Tool to show the corresponding search volume for each keyword, meaning that Google now shows numbers instead of the usual shaded bars. This development by Google should receive a very warm welcome as it would help many keyword researchers in their tasks significantly.
This can also be considered as a replacement for the Overture (Yahoo) keyword tool which is by now already unavailable. Just make sure that you pay attention to the proper keyword match types for the given numbers.
A post in the Google Blog describes “Now, when you use the Keyword Tool to search for relevant keywords to include in your keyword list, you’ll be able to see the approximate number of search queries matching your keywords that were performed on Google and the search network.”