Create Your Own Products With Minimal Up-Front Investment
Remember Chris Anderson? While his previous book which hit the top selling best sellers was ‘The Long Tail’, his latest book is now about ‘FREE’.
In ‘Long Tail’ he described the strategy of niche market applied in business such as by amazon.com and netflix where they sell a large number of unique items with each having small quantities of inventory.
To date, the long tail has become a term that is widely used in the online world particularly in online business, social networks, viral marketing and some other related areas. Read more…
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Amazon.com has recently changed their affiliate policy regarding promotions using paid search. They are to cease paying referral fees to associates who promote amazon.com through paid search. Meaning that amazon.com will not provide commission payouts anymore to associates who promote their affiliate links through search engines. Read more…
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Google has just officially launched a new tool called Google Insights For Search. This tool is much like the previous successful Google Trends but has more features & functionalities. As Google had stated that they’re launching a new product designed with the advertiser in mind, it is apparently their intention to help advertisers and marketers to understand search behavior. Read more…